While the NGISC report finds that a large percentage of American citizens participate in the lottery, the findings do not support claims that states are targeting poor people. In fact, it would be unwise to target poor people for lottery tickets for a variety of reasons. In fact, lottery officials have used online lottery tickets to spread important information, such as the Amber Alert message system, which notifies the public of child abductions. This method is becoming popular among lottery officials as more states have begun using it.
The lottery is widely available. Licensed businesses and retail locations usually sell the tickets. Ticket sellers make a commission on ticket sales. As a result, many people share in the wealth of lottery winners. Likewise, the lottery’s sales are often higher in large cities. In South Carolina, for example, a motorcycle scratch game sponsored by Harley-Davidson will result in a prize of $1 million. As such, many people are becoming more accustomed to playing the lottery and are afraid of missing a single drawing.
To help lottery retailers, lottery officials often partner with them. In New Jersey, for example, lottery officials launched an Internet site for lottery retailers. These retailers can now read game promotions, ask questions, and access individual sales data. A similar program was implemented in Louisiana in 2001. In Louisiana, lottery officials work with retailers to provide demographic and marketing data that will help them increase sales. A lot of retailers also participate in this program. Most states do not limit the number of retailers that sell lottery tickets. However, there are some states that have laws that prevent lottery retailers from selling their products to minors.